St. Petersburg, September 2025. Rara Avis Group presented its new 2026 collections during a spectacular fashion show held at the historic Imperial Stables in St. Petersburg. The event, titled Rara Chapter, was built around the poetic concept “I Will Write You in My Dream”, creating a unique atmosphere where fashion intertwined with imagination and artistry.
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The show brought together industry leaders, media representatives, and fashion enthusiasts, establishing itself as one of the season’s landmark events.
The concept “I Will Write You in My Dream” served as the creative leitmotif, reflecting the brand’s pursuit of merging fashion with poetry, the tangible with the dreamlike.
On the runway, the 2026 collections revealed Rara Avis Group’s strategic vision: innovative fabrics, bold silhouettes, and refined tailoring.
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The Rara Chapter show marked an important milestone in the company’s journey and set the tone for the year ahead. The 2026 collections embody confidence, expressiveness, and Rara Avis Group’s ambition to strengthen its position on the international fashion stage.
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Rara Avis Group continues to define new standards of elegance, reaffirming its status as a leading brand shaping the future of the industry.
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